Logos Nutritionals 2010 Review and Look AheadAs I look back and reflect on the year 2010, I am
very thankful for God's provision and grace in the midst of such a difficult
economy. Like most companies that survived last year, Logos did not experience
tremendous revenue growth, but we made significant strides forward in
strengthening our ability to serve you and in preparing for the rapid growth we
anticipate this year.
Some of last year's outstanding accomplishments
were:
1. Product Improvement and
Development remained a priority.
- Liver CS Plus was reformulated from a tablet
to a capsule and the prized detoxification formula was even further improved
with the addition of N-Acetyl Cysteine.
- Monolaurin, a potent antiviral/antimicrobial extract
derived from coconuts was added to our line of authentic natural medicines.
- Several other projects were begun that will soon be
introduced, such as a revolutionary new sleep formula, a new thymic formula in
capsules, and a groundbreaking new cardiovascular health
formula.
2. Developing
our customer service potential remained a priority.
- Negotiated
strategic agreements with suppliers to streamline inventory control and supply
chain functions to allow for unimpeded growth.
- Enhanced fulfillment
capabilities scalable for growth.
- Upgraded Internal Communications
system.
- Discovered and repaired design flaws in company website to
improve customer experience and organic search visibility.
3. Marketing and Communications
remained a priority.
- The Logos Website
Continues to grow (Nearly 600,000 unique visitors last year, 77% of them new)
- Thanks to you, the word is getting out about
Logos!
In these difficult economic times, every business
must necessarily concern itself with market share and the bottom line, but
regardless of how large it grows, Logos will always measure its success by the
impact it has in the lives of its employees, vendors and especially its
customers. We look forward to the challenges and opportunities of 2011
with great anticipation. We plan to continue expansion of our product line and
web presence, and build quality relationships with medical practitioners who can
help document and validate the efficacy of our amazing products. Most of all,
we look forward to continuing to serve you!
On behalf of our entire team at Logos
Nutritionals, we thank you again for your loyal support.
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